Tackle the climate crisis in the way that makes you feel most alive

Watch the New Story Run short film launched today! The film tells the first part of former 2050 staffer Rosie Watson's epic run from the UK to Mongolia as she seeks out new stories for humanity in the face of the climate crisis.

The film gives a 12 minute snapshot of her experiences and the people she's encountered in over ten months, eleven countries and more than 4800km of running in her mission to take on the climate crisis in the way that makes her feel most alive. It also tells how 2050 Board Member Mike Elm was inspired by Rosie to start the New Story Ride, a twinned shoe-string bikepacking adventure.

Filmed and produced by Guy Loftus of Studio Future this is light-hearted but poignant a teaser of more to come! The Run & Ride were stopped in Bulgaria because of the pandemic, so still have more than half of the journey, which they'll continue ASAP ...

Give the film a watch, then follow their journeys for updates on the second push. Find them on the social medias using #NewStoryRun #NewStoryRide and get inspiration from the stories they've been telling of reasons for optimism!

Stories are what underpin our societies and our relationship to our environments. Frustrated with their impact from behind a desk, Rosie Watson and Mike Elm are running and cycling from the U.K. to Mongolia to tell the stories of people living the changes we need to make in a time of climate crisis, and to try to shape a new story of our place in the natural world.

Empower2050 Climate Group